New Chairman, CEO and Vice President to lead new era of company growth

Steve Johnson

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  • Prostaff Member Steve Johnson

FLUSHING, Michigan, December 21, 2011 - The Board of Directors of Eastman Outdoors, a leading outdoor lifestyle manufacturer, announced that it has named Rob Eastman as Chairman and Chief Executive Officer and Erik Eastman as Vice President.

Recognizing the successes Rob Eastman has achieved as President of Eastman Outdoors for more than 10 years, the Board of Directors expanded his title to Chairman and CEO to reflect the depth and breadth of his ongoing corporate responsibilities. As Chairman and CEO, Rob is responsible for leading the company and building the value of Eastman Outdoors®, Carbon Express® and Gorilla Gear® brands.

Rob Eastman has a Bachelor of Arts from Ohio Wesleyan University, a Master of Business Administration in Management from the University of Michigan Ross School of Business and an Owner/President Management degree from Harvard Business School.

In another vote of confidence for the direction the company is taking, the Board of Directors appointed Erik Eastman as VP of Eastman Outdoors where he will be responsible for managing revenue growth through oversight of the sales organization and trade marketing initiatives. Prior to returning to Eastman Outdoors, Mr. Eastman was VP Merchandising at Beacon & Bridge Markets where he spearheaded the branding, sales and merchandising efforts for 25 convenience stores. Erik was awarded a BA from Ohio Wesleyan University.

Eastman Outdoors is a privately-held company with globally-recognized brands and offices in Flushing, Michigan, Chicago, Illinois and Shanghai, China. For more information, contact Jeff Bergmann at 715-442-2078 or visit and

Posted by Steve Johnson under Hunting News on January 12, 12 08:33 AM | Permalink

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